Education is the main thrust of the company’s
CSR (Corporate Social Responsibility) initiative. As of mid-2015, it served
about 25,000 underprivileged kids from elementary to tertiary level from
hundreds of public and private schools nationwide. Barangay Cherry Mobile made
possible the establishment of educational facilities, provision of school
supplies, equipment, sponsorship of teachers’ training, provision of scholarship
grants, facilitation of youth’s trainings/seminars and the like.
Barangay Cherry Mobile donated classrooms and
educational materials to Yolanda survivors in Dulag, Leyte, through AGAPP
Foundation, a chosen charity organization of former brand ambassador, Ms. Kris
Aquino.
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The Executive Vice President of Cherry Mobile as
well as AGAPP Foundation chairperson Pinky Aquino-Abellada graced the turnover
ceremony.
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Access to quality education is a basic right of
every Filipino child. This truth motivates the company’s CSR to continually
share its resources to the neediest kids in the country. The aim is in due
time, these kids will eventually get out from the vicious cycle of poverty,
finish their studies, land a better job or establish their own businesses, and
contribute to the economic and social development of the country.
In the near future, Barangay Cherry Mobile hopes
to build more classrooms and implement education-related programs and services
for the most deserving communities as its humble contribution to uplift the
impoverished nation.
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This is the school building donated by Cherry
Mobile to Dulag Elementary School in Leyte, in partnership with AGAPP
Foundation.
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The learning-conducive classrooms come equipped
with learning materials such as shelves of books and baskets of educational
toys.
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The Cherry Mobile Executive Vice President delivers
her short speech on the company’s humble contribution toward upholding quality education in the country.
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The benefactors hand over the symbolic key to
the school administrators as a trust for the education of the pupils.
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When one changes the campus, he changes the
whole nation. The importance of harnessing the melting pot of future leaders of
this nation is what drives Barangay Cherry Mobile to keep on investing in the
lives of these school kids. The future of the nation lies in the hands of these
pupils, and there is nothing as fragile and as powerful at the same time as
this “safety deposit” for a better future.
Written by Regine Penaflor-Anacay
