In a season of caring and sharing, Barangay
Cherry Mobile took the opportunity to spread the love among the less privileged
groups of people in society. As a way to show love in action, Barangay Cherry
Mobile visited these groups bringing what they needed. This is one simple way
to make them happy as they celebrate Christmas.
A series of gift giving took place one week in
December across different locations in Metro Manila and nearby provinces. Three
main gift categories were given by Barangay Cherry Mobile: noche buena packs for
people living below the poverty threshold, scholarship grants, and a greenhouse
project.
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Barangay
Cherry Mobile gladly distributed several kinds of gifts for its target
beneficiaries.
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Kids
happily received their Christmas Gift.
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Cherry
Mobile employees volunteered in distributing the noche buena packs.
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Barangay
Cherry Mobile sponsored raffle prizes in all seven gift giving activities.
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Seven groups received noche Buena packs as well
as mobile phones for raffle prizes in celebration of Christmas. These groups
include one barangay in Tanza, Cavite; a special education (SpEd) center in
Bagong Silang, Caloocan; an outreach community of the Camillian sisters in
Antipolo; laborers working at Navotas Fish Port; a number of less privileged
barangays in Angat, Bulacan; a rural poor community in Bauan, Batangas; and
another rural poor community in Wawa, Tanay, Rizal. From kids with special
needs to labor workers to rural communities, Barangay Cherry Mobile made the
effort to show concern for their welfare in a season of celebration and
happiness.
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After
the activity, mothers happily took a group shot with their gifts before heading
home.
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Organizers,
student volunteers, and Cherry Mobile Scholars from Philippine Normal
University (PNU) also had their group shot after the activity.
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Student
beneficiaries performed from Bagong Silang Elementary School SpEd Center at the
gift giving activity.
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Children
with special needs and their family members posed for a photo after the gift
giving.
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The
beneficiaries (SpEd pupils) also performed a song number during the gift
giving.
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Kids
from poor families in the outreach community of the Camillian sisters came for
a party with Barangay Cherry Mobile.
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Kids
in Antipolo excitedly opened the noche buena packs right after they received it.
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Laborers
at the Navotas Fish Port spent an afternoon at a simple party where they
received noche buena packs for their families.
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Laborers
at the Navotas Fish Port spent an afternoon at a simple party where they
received noche buena packs for their families.
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One
of the recipients from Navotas Fish Port testified how grateful she was for the
noche buena pack which her family could enjoy for the Christmas celebration.
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The
beneficiary community in Batangas posed in one photo together with Presnet and
Cherry Mobile volunteers after the gift giving.
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Family
members came up together to receive noche buena packs from Barangay Cherry
Mobile.
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Aside
from noche buena packs, kids also received gifts to take home.
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Cherry Mobile scholars from Polytechnic
University of the Philippines (PUP) also had their contracts signed and
received their scholarship certificates at the Scholars’ Night held in their
campus. Barangay Cherry Mobile sponsored raffle prizes and shirts for the
organizers of the Scholars’ Night, an annual university-wide event for all
scholars studying in PUP. Various sponsors for the government and
non-government organizations (NGOs) also came to the event.
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New
scholars of Cherry Mobile from Polytechnic University of the Philippines (PUP)
together with their parents/guardian received the Certificate of Scholarship. (2nd row from the Right: Manager of
Cherry Mobile Corporate Social Responsibility and Prof. Leilanie Teves, Dean of PUP office of
Scholarship)
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The elderly people whom Cherry Mobile employees
visited on Grandparents Day in September also received a Christmas gift from Barangay
Cherry Mobile. As a gift of sustenance, a greenhouse project was begun in their
compound and the ground breaking took place in December. This greenhouse will
serve as a seed bank that will grow organic vegetables for the consumption of
the abandoned elderly people. The produce will also be sold for income
generation.
This week-long endeavor entailed a lot of work
at the back end, but Barangay Cherry Mobile took the time to extend loved in
action to people who mostly needed it. The mindset in undertaking this project
is to focus on giving more than on getting. It is all about giving. As we draw
a close to 2014 and continue with 2015, we focus on giving help to a large span
of people with long term in mind. The essence of this goal for 2015 lies at the
core of what Barangay Cherry Mobile is: sharing and caring.
Written by Keren Grace Tandico
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